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Packaging & Label Design for Brands in the Gambia

The Gambia, a narrow strip of territory surrounding the Gambia River and almost entirely enclosed by Senegal, is one of West Africa's smallest economies, with total merchandise exports of approximately $39.85 million in 2023. Banjul serves as a significant re-export and transit hub for goods moving into Senegal and broader ECOWAS markets. With approximately 95% of the population Muslim, Halal certification is commercially essential for food products across all domestic retail channels. Tourism contributes an estimated 20% of GDP, with approximately 790,000 visitor arrivals recorded in 2023. Remittances from the Gambian diaspora substantially exceed merchandise export values and sustain domestic consumption, making FMCG the primary packaging demand driver.

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Gambia Packaging Regulations

The Gambia Standards Bureau (TGSB) is the national standards, metrology, and conformity assessment body, the official acronym is TGSB, not GSB; English is the official commercial language for all product labels. The Medicines Control Agency (MCA), established under the Medicines and Related Products Act 2014, registers and regulates all pharmaceutical imports, exports, manufacture, and distribution. Halal certification is a commercial necessity for food products and is typically issued by recognised domestic or international Islamic certification bodies. The Gambia is an ECOWAS member state; exporters should account for ECOWAS Trade Liberalisation Scheme (ETLS) documentation requirements for goods in regional transit.

Key Industries in Gambia

Groundnuts and groundnut oil (primary agricultural export commodity), fish and seafood (seasonally concentrated, primarily Q4 exports), tourism (approximately 20% of GDP, ~790,000 arrivals in 2023), remittances (the dominant income source by value), and re-export/transit trade through Banjul to Senegal and other ECOWAS markets.

Services for Gambia Clients

Browse the full range of our graphic design services, from labels and boxes to logos, print and digital, all delivered print-ready for brands in the Gambia.