Packaging & Label Design for New Zealand Brands
We design packaging and labels for New Zealand food, dietary supplement and natural skincare brands, including producers preparing Manuka, dairy and wellness products for export. Many Kiwi brands sell across several markets, so we plan layouts that can adapt from a local pack to Australian or Asian versions without a redesign. Labels start from about NZ$250 ($149) and packaging from about NZ$500 ($299) per design, with a fixed quote within 24 hours. You receive print-ready files with dielines, bleed and barcode placement. Those files are ready for your New Zealand printer or contract packer to run.
Labeling requirements in New Zealand
New Zealand Food Safety, part of the Ministry for Primary Industries (MPI), administers food rules, most of them shared with Australia through FSANZ. Labels must be in English.
- Food: the joint Food Standards Code covers ingredients, allergens, date marking and the Nutrition Information Panel.
- Origin: the Consumer Information Standards (Origin of Food) Regulations 2021 cover fresh and frozen fruit, vegetables, meat and fish.
- Supplements: the Dietary Supplements Regulations 1985 still set the label statements. A new natural health products system entered consultation in October 2026.
- Cosmetics: the EPA's Cosmetic Products Group Standard requires an ingredient list and any required warnings.
- CBD: a prescription medicine under Medsafe rules, so it isn't a general retail category.
We lay out the regulatory text and claims you supply; final regulatory review stays with you or your regulatory adviser.
Recent projects

Saltease
Pink Himalayan Salt stand-up pouch that turns a pantry staple into a premium shelf hero.

Melon Vitamin Brows
Pure Natural Serum packaging from Germany with a clean clinical aesthetic for the European beauty market.

Moments of Magic Apothecary
Three-product apothecary line packaging that turns everyday beauty rituals into moments of luxury.
New Zealand FAQs
We are 7 to 8 hours behind New Zealand. Your afternoon is our morning, which gives a useful window for live calls and same-day comments.
We quote in USD and give the approximate NZD price, about NZ$250 for labels and NZ$500 for packaging. We accept bank transfer (SWIFT/IBAN), PayPal and Wise, with a 50% deposit for new clients.
Often, yes. We can design a master layout with space for market-specific panels, but each market's rules differ, so your compliance adviser should sign off every version.
Yes. Press-ready PDFs include dielines, bleed, colour specifications and barcode placement. Delivery is digital, so your local printer can start straight away.
Explore our services
Start Your Packaging Project in New Zealand
Free consultation. First draft within 48 business hours of brief approval. Print-ready files guaranteed.
* First draft within 48 business hours · Reply within 4 business hours · Fixed quote within 24 hours
