
Travilla
4-piece 100% PP luggage set box that makes Experience Beyond The Conventional visible at retail.

The Challenge
Travilla needed retail packaging for their 4-piece luggage set that communicated TSA lock, DUOSAF zipper, 5-year warranty, and premium travel identity.
Design Process
Designed a teal and white retail box with product photography, feature bullet points, colour variant swatches, and 5-year warranty and 100% PP quality badges following premium luggage retail conventions.
The Result
The packaging launched in travel retail and e-commerce, with the feature-rich box design supporting online pages and reducing pre-purchase questions.
“It looks and feels like a premium travel brand from the moment you see the box.”
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