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X2ONE — Gaming Brand Identity
brandinglogogaming

X2ONE

Gaming brand identity in red, black, and lime that signals dominance in the esports arena.

Client
X2ONE
Industry
Gaming & Esports
Service
Gaming Brand Identity
Country
United States
X2ONE — Gaming Brand Identity showcase

The Challenge

X2ONE needed a gaming brand identity that would compete with established esports brands, communicating skill, aggression, and technological edge.

Design Process

Designed the X2ONE brand identity with a bold geometric logo mark in red, black, and lime using the Orbitron font to signal esports credibility. Applied the identity to a Counter-Strike 2 VRS LAN event poster with a 3D soldier visual.

Design Showcase

X2ONE design 1

The Result

X2ONE launched with an identity that immediately positioned them as a credible esports brand, with the event poster driving ticket sales for their VRS LAN tournament.

Red / Black / Lime
Colour System
Orbitron
Font
“The brand looks like it belongs at the top of the esports world. Exactly what we needed.”
Creative Director
X2ONE
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Chat on WhatsAppAwaisSyed HassanSaadMuhammad AliZeeshan

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Packaging design work by Awais Khadim
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